MANAGING the FUTUREDARDEN RESTAURANTS INC DARDEN RESTAURANTS, INC.?S STRATEGIC EVOLUTION Darden?s strategic exploitation has been centered on guest do and quality. This dedication to the client has been evident since the company?s inception and is demonstrated in its strategic decisions. Darden knew superior service was critical to his mastery. At 19, bill Darden opened his first restaurant in Waycross, GA. It was a 25-foot by 30-foot lunch counter called the Green Frog that featured confirm out With a Hop. While Darden Restaurant Inc.
?s tactic for attaining s uccess have continued to evolve, its emphasis on customer service has remained constant. One example of this is the olive garden restaurant. Olive Garden is the dominant leader in the highly competitory expert-service Italian segment, with a market share of 18 pct. The restaurant?s sales, which have increased for 19 consecutive quarters, were up 9.0 percent for 1999, which outpaced the casual dinin...If you want to get a full essay, enounce it on our website: OrderCustomPaper.com
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